Is Mixmag The Best EDM Magazine In The World?
Mixmag was founded in 1983 by Tim Jeffery born in 1951, a journalist and DJ from London, UK. The magazine was initially a free publication that covered the emerging dance music and club culture scene in the UK, and it quickly gained a large and dedicated following.
Tim Jeffery
Sadly, Jeffery passed away in 2009 at the age of 57. However, his legacy as a pioneering figure in dance music journalism and club culture continues to be felt today through Mixmag and other publications that he helped to create.
Before founding Mixmag, Jeffery worked as a journalist for a number of publications, including the NME and Melody Maker.
Jeffery was also a DJ and was involved in the early UK club scene, which gave him a unique perspective on the emerging dance music culture that Mixmag would later cover.
In addition to Mixmag, Jeffery also founded other music-related publications, including Muzik and Jockey Slut.
Who Owns Mixmag Now?
Mixmag is currently owned by Wasted Talent Ltd, a UK-based media company that specializes in music and youth culture. The company acquired Mixmag in 2017 from Development Hell, a media company that had owned the publication since 2005.
Wasted Talent Ltd has continued to operate Mixmag as a print magazine and digital platform, covering the latest news, trends, and events in the electronic music world.
The publication has also expanded its reach in recent years through the launch of various branded events and partnerships, as well as its own record label. Wasted Tallent can proudly announce ownership of The Face, Kerrang and Mixmag.
The Foundations
The foundation for Mixmag’s success can be traced back to the explosion of dance music culture in the UK in the 1980s and 1990s, which was driven by the rise of genres like house, techno, and acid house.
Mixmag played a significant role in documenting and promoting this culture, and it helped to shape the way that dance music was covered by the media.
Global Brand
Over the years, Mixmag has expanded its reach and become a global brand, with editions in multiple countries and a strong online presence.
Despite facing some challenges in the ever-changing media landscape, Mixmag has remained a key player in the dance music world and continues to be a trusted source for news, reviews, and features related to electronic music and club culture.
4 Most Important Facts About Mixmag
1. Shaping The Development Of EDM
Mixmag has played a significant role in documenting and shaping the development of dance music and club culture over the years, particularly in the UK and Europe.
2. A Strong Online Presence
In addition to its print magazine, Mixmag has a strong online presence, with a website that features news, reviews, and features related to electronic music and club culture.
3. Mixmag’s Involvement In The Industry
There is coverage of festivals, clubs, and DJs around the world. It has also launched various branded events and initiatives, including Mixmag Live, which showcases recordings of DJ sets from around the world.
4. Mixmag’s Record Label
They have also launched a record label, Mixmag Records, which focuses on releasing electronic music across various genres and providing a platform for up-and-coming artists.
Mixmag Live Events
Mixmag has been involved in organizing and promoting many iconic events over the years, so it’s difficult to identify the single most iconic event.
However, one event that stands out is the Mixmag Live series, which has featured some of the biggest names in electronic dance music performing in renowned clubs and festivals around the world.
Mixmag Live began in the 1990s as a series of events in London clubs and has since expanded to include parties in other cities around the world.
The series has featured some of the biggest names in electronic dance music, including Carl Cox, Richie Hawtin, and David Guetta, among many others.
Live Streaming Events
In recent years, Mixmag Live has also expanded to include live-streamed events, allowing fans around the world to tune in and experience the energy and excitement of the events from their own homes.
Overall, Mixmag Live is a testament to Mixmag’s longstanding commitment to showcasing the best in electronic dance music and club culture, and it continues to be a highly anticipated event series among dance music fans around the world.
The Competition
Mixmag’s leading competitor in the electronic dance music magazine space is probably DJ Mag. DJ Mag is a British monthly magazine that covers dance music, DJ culture, and clubbing.
It was first published in 1991 and is known for its annual Top 100 DJs poll, which is considered one of the most prestigious rankings in the electronic dance music world.
The DJ Mag Top 100 DJs poll is voted on by fans around the world, who can nominate their favourite DJs and vote for them online.
The poll has been criticized by some for being too focused on commercial success and popularity, and not necessarily reflecting the true quality of a DJ’s skills or music.
DJ Mag Remains a Major Player
Despite some criticism, DJ Mag remains a major player in the dance music media space, and its Top 100 DJs poll continues to generate significant attention and controversy each year.
Other notable competitors to Mixmag include Resident Advisor, Electronic Beats, and XLR8R, among others.
How Does Mixmag Help Ravers?
Mixmag helps ravers in a number of ways. Firstly, Mixmag is a leading source of information about electronic dance music, providing news, reviews, and features about the latest trends, releases, and events in the scene.
This information can be invaluable for ravers who are looking to stay up-to-date with the latest developments in the electronic music world.
In addition, Mixmag also provides guidance and recommendations for ravers who are looking for the best clubs, festivals, and events to attend.
The publication regularly features reviews of events and venues around the world, providing insights into the best places to party and dance.
Promotion Of New Artists
Mixmag also helps to promote and support emerging artists in the electronic music world, through its coverage, record label, and various initiatives.
By highlighting the up-and-coming talent and providing a platform for new artists to showcase their work, Mixmag helps to ensure that the electronic dance music scene continues to evolve and grow.
6 Reasons For Contacting Mixmag
1. General Inquiries
If you have any general questions or inquiries about the magazine, such as subscription options, advertising rates, or editorial guidelines, you can contact Mixmag’s customer service team via email or phone.
2. Feedback or Suggestions
If you have feedback or suggestions for the magazine’s content, website, events, or social media channels, you can send them via email or social media direct message. The support team will discuss the feedback or suggestion and come to a decision with you quickly.
3. Music Submissions
If you are a DJ, producer, or musician and would like to submit your music for review or feature in Mixmag, you can send it via email or upload it to their online submission portal. What better way to get your music noticed globally?
4. Event Listings
If you are an event promoter or club owner and would like to submit your event or club listing for inclusion in Mixmag’s print or online calendars, you can send the details via email or online submission form.
5. Collaborations or Partnerships
If you are a brand, agency, or organization interested in collaborating or partnering with Mixmag on a project, event, or campaign, you can contact their business development team via email or phone.
6. Press Inquiries
If you are a journalist, blogger, or media outlet looking for quotes, interviews, or press releases from Mixmag, you can contact their press office via email or phone.
Here’s the Full Mixmag Contact List to find the right department:
Is Mixmag the best EDM magazine in the world?
Conclusion
Overall, Mixmag’s commitment to promoting and supporting electronic dance music and emerging artists in the scene has made it a highly respected and influential publication that continues to play an important role in the wider electronic music culture.
There’s nothing better than flicking through the magazine to read and learn what’s going on around the world.
Ravers tend to enjoy the coverage of what’s happening on the rave scene and explore new and exciting venues via Mixmag’s event coverage with reviews, locations and dates.
It’s your decision knowing there are many EDM magazines available, however, this magazine has the facts written into its existence. Since its first publication in 1983, it has passed a vast amount of musical knowledge towards its readers.
